Ignore features - Emotion is what gets attention at the top funnel awareness level. This campaign fully ticks that box - focusing on love and care.

The emotional and impactful 2023 campaign tells the story of Katie Haines and how she lost her life to carbon monoxide poisoning.

Using informative and impactful video content.

Written, filmed and produced by the Playfair team to to help both startups and established SMEs crack digital advertising.

Providing confidence to a whole new sector for LifeSafe.

Making something highly technical and industrial… clear and succinct.

A campaign focusing on clearly communicating the VC Crowd subscription - focusing on benefits and case studies

It all began with an idea.